I work closely with Lionshare to design print marketing collateral for their healthcare clients target audience, newcomers to a market area — and segments them based on factors like demographics, family size, and potential healthcare needs. They handle the data science, campaign management, and fulfillment, while I act as their creative and design partner, translating their data-driven strategy into tangible, effective print collateral. This collaboration creates a full-service, results-oriented solution for the healthcare provider.